Bet365 – Terms and conditions apply : Sports betting | Casino | Poker | Terms and conditions apply : William Hill – Sports | Casino | Poker |
Vegas | Live Casino | T&Cs apply | Wagering and T&Cs apply | Commercial content | New Customers Only | 18+

William Hill Promo Code

your promo code

Bet £10 Get £30
Free Bets

VERIFIED   26 Jan 2021

New customers using Promo code H30 only, Min £10/€10 stake,  min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after  settlement of first qualifying bet, free bets will expire 30 days after  the qualifying bet is placed, payment method/player/country restrictions apply. See full terms below.

Bet365 - Terms and conditions apply : Sports betting | Casino | Poker | Terms and conditions apply : William Hill - Sports | Casino | Poker | Vegas | Live Casino | T&Cs apply | Wagering and T&Cs apply | Commercial content | New Customers Only | 18+

Bet365 - Terms and conditions apply : Sports betting | Casino | Poker | Terms and conditions apply : William Hill - Sports | Casino | Poker | Vegas | Live Casino | T&Cs apply | Wagering and T&Cs apply | Commercial content | New Customers Only | 18+

The William Hill promo code is available to use when signing up as a new customer: reveal the January 2021 codes above.

Click a code in the right most column for a full description of the promotion. You can also see the terms and conditions that apply. Use the following link for a full list of William Hill casino codes. T&Cs Apply.

List of the William Hill Promo Codes for 2021:


ProductWelcome offerGet the Bonus
William Hill SportBet £10 Get £40 Free Bets
William Hill SportBet £10 Get £30 Free Bets
William Hill PokerDeposit & Get £100 Bonus + Twister Discovery Pack
William Hill VegasDeposit £10 Get £50 Games Welcome Bonus
William Hill Casino100% Buy in Bonus + 50 Free Spins
William Hill MobileBet £10 Get £40 in free bets
William Hill ScratchcardNone availableNone Required
William Hill SportExpired – £20 free betF20
William HillOfferPromo Code
William Hill SportsBet £10, Receive £30 in Free BetsH**
William Hill Casino100% Buy in Bonus + 50 Free SpinsCLICK HERE
William Hill VegasDeposit £10 Get £50 Games Welcome BonusREVEAL
William Hill PokerDeposit & Get £100 Bonus + Twister Discovery PackREVEAL
William Hill MobileBet £10 Get £40 in free betsN***

Key T&Cs


New customers using promo code C40 only. 1x per customer. Min £10/€10 bet. Min odds 1/2 (1.5). Free bets paid as 2x £15/€15 (expires after 30 days). Max £10 Bonus. 35x wagering requirement. Max redeemable amount £25. Casino bonus expires 72 hours from issue. Eligibility rules, free-bet rules, game, location, payment-method, currency restrictions, stake contributions and terms and conditions apply. See full terms below.

Sports betting

18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions applySee full T&Cs


18+. Play Safe. New UK customers only. Opt in required. 1x per customer. £10 deposit only. Max £50 Bonus. 40x wagering requirement. Bonus expires 72 hours from issue. Selected slots only. Eligibility rules, location, currency, payment method restrictions, stake contributions and terms and conditions apply. terms apply.


Opt-in required. X1 per customer. New customers only, min first deposit/transfer £10 to poker account. Game restrictions and Terms Apply. Twister Discovery Pack: 1X tournament tickets total value of €6. 3x €1 Age of the Gods Twister, 3X €1 Twister. £100 Bonus Money: WHPoints to redeem Bonus (two stage redemption rate), expires in 45 days. Bonus Spins: x40 wagering. expires in 14 days, Max redemption £20. Terms Apply. terms apply


Opt in required. New customers to Casino page only. 1x per customer. Min. Buy in £10. Bonus value 100% of Buy in. Max. Bonus £300. 40x Wagering, Max Redeemable £4,000. 50 Free Spins with x35 wagering will be awarded after the Buy in Bonus is completed, Max Redeemable £1,000. Bonus expires after 7 days. Stake contributions, player, country, currency, payment method, game restrictions and terms apply. terms apply.


18+. Play safe. When you sign-up via Mobile using promo code N40 and place a bet of £10/€10 or more we will give you 4x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. See full T&Cs


How to Use a William Hill Promo Code

You can’t go wrong with this simple registration process. Meanwhile, take a look at our guide.

  1. Click the button below to access William Hill.
  2. Then select the sign up option to reach the registration form.
  3. Enter the required personal details, including name, address and phone number.
  4. Look for the highlighted field to enter the William Hill promotional code.
  5. Complete sign up and your new account is created.

Where Do I Enter a Promo Code on William Hill?

This is a common question and one that is essential to claiming the William Hill welcome offer. At the same time as you enter your personal details.

You should be able to see the promo code applied to your registration form. In case that changes in the future, you should enter the promo code on William Hill manually. However, it may not be clear that you need to select the arrow button. Doing so opens a field where you can henceforth enter the William Hill promo code.

William Hill sign up form free bet

Looking for Other Promotional Codes?

What William Hill Promotional Code Offers Are Available to UK Players?

Several promo codes are available at the same time for William Hill new customers in the United Kingdom. Take a look through the current ones and choose your favourite kind of game or betting action.

William Hill Sports Betting Promo Code

New UK players at William Hill can get a free bet offer when placing a first qualifying bet of £10 or more. To access the free bets, simply use the button above to get the William Hill promo code and then sign up. William Hill has long been one of the best betting sites for UK sports lovers.

Your first bet needs to have single or cumulative odds of 1/2 or greater. To put it differently, that’s 1.5 in decimal odds. It shouldn’t be hard finding a decent pick to place your first bet on. With odds-on bets permitted, you have a decent chance of scoring a winner right away. Once your free bet is credited, you have 30 days to use it before it expires. Bear in mind that free bet stakes must be redeemed in full. That means you can’t split the free bet amount between separate bets. Also, the stake won’t be returned with any winnings.

This promo code offer is available to new UK customers only. Therefore, you must also use GBP as the selected currency on your William Hill account. Some e-wallet payment methods are excluded but any debit card will be fine. If in doubt, check the terms and conditions on the William Hill website to be sure. Wagers on top football competitions are of course eligible. So you can bet on the Premier League, Champions League or international matches.

William Hill Football bonus

William Hill Casino Promo Code

William Hill casino promo deals are commonplace. Therefore, you should opt in if you wish to receive information about the latest offers. Meanwhile, check out any minimum deposit and bonus funds restrictions that may apply. Although these can appear complicated, once you get the hang of things, it won’t be a problem. Restrictions and terms apply to any casino bonus, so online customers are increasingly used to this.

Our latest selection of William Hill Casino promo codes are at the top of this page. A casino bonus may be waiting for you as a new customer. The current welcome offer available to new William Hill casino customers is 100% Buy in Bonus + 50 Free Spins.

Opt in required. New customers to Casino page only. 1x per customer. Min. Buy in £10. Bonus value 100% of Buy in. Max. Bonus £300. 40x Wagering, Max Redeemable £4,000. 50 Free Spins with x35 wagering will be awarded after the Buy in Bonus is completed, Max Redeemable £1,000. Bonus expires after 7 days. Stake contributions, player, country, currency, payment method, game restrictions and terms apply. terms apply.

William Hill Bingo promo code

Unfortunately, there is no current promo offer for bingo.

Here you will have slots, casino games and scratch cards to enjoy – all of great quality and user friendly. You will have different types of bingo put at your disposal such as 75 ball, 80 ball, and 90 ball, all ran by the famous supplier of bingo sites, Virtue Fusion. Getting in the bingo world of William Hill won’t costs you much, and the prizes get bigger once you start spending more. Keep in mind that there are also large jackpots at stake. All in all, you have a new player bonus when you sign up with the William Hill promotional code, to play on special games such as Deal or No Deal Bingo, Chat Games, Loyalty Points and Bingo Jackpots.

William Hill Poker Promo code

The operator is well-known for its poker features from around Europe and the UK. You can find the poker room on the iPoker network, where you’ll have many poker tournaments to choose from. The bookmaker always has sign up bonuses and William Hill promo code deals.

For example, here are some games you can play:

All new poker players get access to beginner players for 90 days after joining the club. It is a great way to exercise and practice your poker skills before heading into the big league. The William Hill poker bonus is among the best out there, with the option of Deposit & Get £100 Bonus + Twister Discovery Pack.

To enjoy the Poker Room, you need to install and download the software. This available for all members on WH website. In three easy steps, you can get closer to over 5 million euros of tournament prizes handed out every month. All the Poker Room features have been improved over the years. There is now a really memorable poker experience. To top it off, you have loyalty programs and a dedicated customer service team.

Opt-in required. X1 per customer. New customers only, min first deposit/transfer £10 to poker account. Game restrictions and Terms Apply. Twister Discovery Pack: 1X tournament tickets total value of €6. 3x €1 Age of the Gods Twister, 3X €1 Twister. £100 Bonus Money: WHPoints to redeem Bonus (two stage redemption rate), expires in 45 days. Bonus Spins: x40 wagering. expires in 14 days, Max redemption £20. Terms Apply. terms apply

Other Promotions, Offers and Bonuses

In addition to William Hill new customer offers, the bookmaker also runs a number of other deals to attract new and existing customers alike.

Free Bets at William Hill

A William Hill free bet offers the opportunity to win without having to wager your own cash, at least on that particular bet. To use a free bet, simply add an eligible selection to your bet slip and enable the free bet option.

Bear in mind that certain terms and conditions apply to William Hill free bets, such as minimum odds, expiry date and more. Certain types of wager may be required for the qualifying bet, depending on what the offer states.

The William Hill new customer offer generally takes the form of a free bet deal, with an eligible qualifying bet required first. To calculate the winnings of a free bet, you should subtract the free bet amount as this is usually not redeemable.

Events Related Offers: Football, Horse Racing and More

Like most online bookies, William Hill has many offers relating to specific sporting events. The current ones are shown above in full, so you can bet on the latest matches or races.

William Hill Grand National Promo Code

The Grand National is the biggest horse racing event of the year, taking place in Aintree. William Hill often runs a special new customer offer for the duration of the Grand National weekend, meaning it may temporarily change from the standard offer.

This kind of offer sometimes requires a special William Hill promo code for the Grand National. Check here for the latest info on any offers related to this thrilling event.

William Hill Cheltenham Offers

The Cheltenham Festival promises several days of exciting jumps racing, and William Hill offers ensure you get the most out of following it. New and existing customers alike are eligible for horse racing promos around that time of year.

For the latest details, check out the William Hill website where you will find bonus amounts and full terms. If a William Hill promo code is required, it will be indicated on the offer page.

William Hill Royal Ascot Offers

Another exciting horse race is the Royal Ascot. The Royal family participates at the festival and the mother Queen is present during the event. William hill Ascot offers some interesting promotions for the event.

World Cup football Offers

Whilst it only comes around once every four years, the World Cup is without doubt the biggest international sporting event. It’s a busy time for punters around the world too, looking to correctly predict the winner, top scorer and more.

It’s a great time for betting offers too, with William Hill and all others running free bet promotions or similar. If a William Hill World Cup offer is running, you’ll be sure to hear about it here first.

William Hill Refer a Friend Programme

A William Hill refer a friend scheme is when the bookmaker offers a reward to its existing customers, in order to invite their own friends and family to join. The reward could be in the form of a free bet or William Hill promo code for example.

We have not heard of any current William Hill referral programme, but of course watch this space for any news. In the meantime, why not enjoy the regular new customer offers or try another bookie.

William Hill Loyalty Scheme

Existing customers shouldn’t feel left out at William Hill. While they may not be able to use new player William Hill promo code deals, they can benefit from many retention offers. The bookmaker does this do keep bettors coming back to their preferred site.

Therefore, you may see competitive boosted odds, moneyback offers or deposit bonuses depending on what’s available at the time. On the casino side of things, there may be comp points available, which is a common benefit of playing online. These can usually be exchanged for cash, bonuses or other gifts.

How to Sign Up at William Hill

It’s easy to open an account with William Hill online. Before signing up, make sure you meet the general terms of acceptance as a customer. Of course, you must be of legal age to gamble in your country of residence, which is 18+ in the UK. Online gambling is illegal in some countries, so check the status where you live before signing up.

Furthermore, William Hill offers its services in many countries. However, there may be certain countries where the bookmaker does not operate for business reasons. You will see a list on the registration form covering all those which are eligible.

Once you get to the William Hill website or app, you should follow these steps to sign up as a new customer:

  1. Click on Join now to be directed to the registration screen.
  2. Fill in your personal details on the form.
  3. Enter your William Hill promotional code if you have one.
  4. Accept the general terms of the website.
  5. Click the final button to create your account.

Then you will be ready to make a first deposit and wager on the sports or games of your choice.

Payment Methods: Deposit Promo Codes and Withdrawal Times

In order to bet with William Hill, you need to have one of their currently accepted currencies. The bookmaker has strict rules, so make sure that in the moment that you’ve selected a certain currency, you have to deposit your funds, bet and collect your winning in that certain currency. You can’t change it along the way.

As we mentioned at the beginning, examples of some current deposit methods are:

Generally, payments into your William Hill UK account do not incur any transaction fees. Funds are usually available immediately after the payment, to wager on your sports or games of choice.

You may have the option of entering a William Hill promo code while depositing. A player bonus may be obtained if the promotion requirements are satisfied. This could be via making a deposit or meeting wagering requirements.

Security checks can be required according to the bookmaker’s rules. You may need to provide proof of identity, address or other personal documents for William Hill verification. The quicker you supply these, the less time you will have to wait for your payment request to be processed.

Customer Service Support: Trouble Using Your Promo Code?

William Hill customer service agents are always happy to talk with their existing customers, but also to meet and greet potential new members. The easiest way to deal with your query is by going on their website and searching for other questions asked by members. You might find similar questions under the FAQs section. However, the William Hill representatives are available for contacting 24/7, every day. You can get in touch with them through live chat, phone or email.

If you’re having trouble using your promotional code, you can get in touch with William Hill customer services and ask for assistance. We generally find the process easy to follow but you never know if you could encounter a technical issue at some point.

william hill customer support

William Hill Promo Code FAQ

Let’s summarise what we have covered before, and also address a few common questions:

Is There a William Hill Promo Code for January 2021?

Yes, current codes are available and can be viewed by clicking the button at the top of this page. The William Hill promo code P30 has been running for many months now. It is one of the UK’s most popular free bet offers.

How Do You Get William Hill Free Bets?

The best way to get a William Hill free bet is to meet qualifying conditions. An initial bet is almost always required, therefore you should check the terms first.

Is There a Mobile Bonus Available?

Yes, William Hill has a mobile-only bonus that can get you 4x£10 Free Bets! On top of that, most promotions can be claimed on either desktop or mobile devices. That said, you can check all available offers on our page above.

The Bonus Codes Aren’t Working; What Should I Do?

Just like at any casino online, sometimes technical issues can arise. If you don’t receive the expected bonus, first check your eligibility. If you have definitely met the qualifying conditions, we recommend contacting customer services directly. Live chat is a reliable quick way to contact William Hill UK.

What Alternatives Exist to the William Hill Promo Code?

Many other bookmakers run special offers for new and existing customers. William Hill is certainly among the best, but bet365 bonus code deals are a close competitor. Betting enthusiasts may also wish to check out Paddy Power and the Ladbrokes promo code. If you’re more interested in gaming than betting, Virgin Games is our recommended pick.

William Hill Users Reviews

1. Nathaniel Gayle 

Fabulous bookmaker!
To start with the sign up and verification process, which was more than easy. William Hill also offers good odds across a variety of markets. You rarely find an operator that offers action on minor leagues in a variety of sports, but William Hill does.

Making deposits is easy to do and withdrawals are also processed really quickly. Each one of them went within a few days for me, three tops. I also used the live chat feature a few times and they were able to provide a lot of help.

I usually place bets through the app, football, basketball, and tennis mainly. You get everything that you need with these markets and I am pretty satisfied with them. The app itself also allows you to watch matches live. You can really get immersed into the whole betting experience that way. Everything is up to date and the streams are really high quality. It really makes watching following these events a breeze and pure enjoyment.

I have had experience in dealing with almost any operator out there, both online and in person. But William Hill was the only one that met all of my needs.

I would recommend this bookmaker to all. If you want a sound and reliable operator, then William Hill is the one to try.

2. Eimear Quinn 

Positive overall
The William Hill registration procedure is fairly straightforward, and they make a swift verification identification so you can start making the most of your account practically instantly.

As far as the odds are concerned, I believe that they are pretty standard, like on the majority of competitor sites. However, William Hill offers an odds boost on selected bets. This is pretty amazing. The betting market is as extensive as they come, and you will find practically any sport that comes to your mind covered exceptionally well. Placing accas was for me significantly simpler than on some other betting sites I’ve visited.

When I installed the app, I received a daily drop zone game that can get you five free spins. You can use them on selected casino games. This enables you to use your bonus winnings, which is not always the case at other sites (for example, you need to meet wagering requirements to get the funds).

The depositing was also very easy, and there isn’t a minimum amount you can place. I appreciate seeing that you can set a daily limit in the app and prevent things from getting out of hand. Withdrawing was also very easy to do, and the processing times are more than reasonable. Also, in case you change your mind, there is a 24-hour withdrawal reversal.

3. Charlotte Yearsley

William Hill Review
William Hill is the bookmaker you should definitely watch. This brand has conducted a survey among the players a little while back, with the intention of listening to the players and making a change where needed. William Hill enables you to stream lots of football matches and horse races, which is excellent to see. The registration procedure is very easy and I can say the same about making deposits and withdrawals. I had no issues with either whatsoever.

I’d also like to say a word or two about this brand’s promotions. There was a time when William Hill had the most demanding wagering requirements and the maximum amount you could win was on the low side. However, it’s not so anymore. I was very happy to see that the wagering requirement for the live casino was more than reasonable. I recently received a small live casino bonus, and the wag.req was not at all demanding. Also, I was delighted to see the big spin make a comeback and not only that– it’s both better and improved. Slots and free spins practically have very little to no wag. requirements. You can find all of them on the big spin wheel.

Whenever I give one of the bookmaker or casino sites a bad review, I expect them to do something about it and listen to what the customer has to say. And quite a few of them do– William Hill being one of them. This brand is surely eager to be the biggest player in this game, and I feel that they are on the right track.


4. Jessica Anderson

Nothing special
It is more than easy to sign up and deposit via this operator. You can even set limits so you avoid betting more than you would want to. But I think setting these limits is more helpful when using the website to bet.

I would say that sports betting can be somewhat consuming if you don’t understand the odds. So one needs to analyse everything before they start. But here placing a bet is very easy and you can clearly understand how high your odds are, how much you plan to bet and see your potential winnings.

What I really liked is the live chat option as well. The operators are very helpful and polite. Problems are resolved really fast and you don’t need to keep coming back for days and send a ton of emails to solve your issue. Another plus is that the site is very easy to use, so no confusion there.

To conclude, William Hill is a great betting operator but does not really give a specific edge compared to other sites. You get what you get as with other similar bookmakers.

5. Kirsty Hunter 

William hill the best I’ve ever tried
In the past, I used a lot of different betting sites but only William Hill greatly surpassed my expectations. Very easy to use and find what you are looking for as all sports markets are displayed from A to Z so you can find what you are looking for in seconds.

Registering takes only a few minutes as well as depositing money to your account. You can do it with a card or by using PayPal. I tried both methods and it works well. There is a minimum sum for both withdrawals and deposits though. You can also withdraw money with the same method you have funded your wallet, so you can easily transfer the funds back to your card or PayPal.

I also like the fact that you can change from betting lines from fractions to decimals or even American +/-. It makes betting a lot easier once you have options.

So far I didn’t need to use live chat, but I have used the option to change my password when I forgot it. It was resolved very quickly.

I also use the app and it is a great way to place bets when moving about. Not only that but you can watch horse racing as well. I used the iOS app and I really like that it supports Touch ID and Face ID.

6. Caragh Marshall

Underwhelming experience
I registered easily, but then when I had to verify my age, things started to get complicated. This process continued for quite some time and was much longer than what I am accustomed to at some other betting sites. When it comes to odds, I found them reasonable. However, they are far from those offered by Sky Bet, etc.

As soon as the age verification came through, I could transfer funds to and from my bank account. One thing I experienced was that sometimes it took a while for my William Hill account balance to display my winnings. I also found the live chat feature entirely useless and never managed to get the help I needed using it.

The email support turned out to be the same. I waited for the response far too long, and then there were always some details missing in the response. This meant I had to write back, and then wait for the response too long, yet again. As far as the app is concerned, it was too laggy whenever I needed it the most, and performed quite poorly. For me, it was far from being user-friendly, and I think that other sites offer greater bet variety.

All in all, this was a somewhat underwhelming experience and surely not my top choice when it comes to betting sites.

7. Glory Onyemuwa 

Probably the greatest
Without a doubt, I can say that William Hill is probably the best bookmaker I have ever tried. The site is easy to manoeuvre around as it allows you to use all the options or play games and everything that is available.
Registering was easy as you only needed to confirm your account using the email address you’ve submitted. You do need to send some documents for verification, but with the help of the customer service, even that can be achieved quite fast.
You can make a deposit through various methods and I liked the fact that monthly or weekly spending limits can be set which helps fight gambling addiction.
There are plenty of options for withdrawing your money, so no need to use your bank account if you prefer to avoid it.
I can say that I had a lot of luck, more than I expected, and was able to rack up quite a few wins. It is definitely worth trying it and everyone should do so.

8. Claudia

A happy customer
It was easy to sign up and I immediately received the welcome offer and had no problem whatsoever in placing my first bet. But the odds are average at best if you compare them with some other bookies out there. There is a way to boost them though if you use trebles or horse racing which enhances the odds a bit. Depositing and withdrawing money is a walk in the park. It is simple and goes through fast.

I was also able to use the live chat option as well. I couldn’t find the offer that I was looking for so a very friendly representative from the support team helped me out with it. But to be honest, it was my fault entirely, to begin with. The app is also great and is possibly my favourite. The design of the site and the app stand out completely from the others and is one of the reasons that keeps me coming back.

William Hill is probably one of the best bookies I have tried so far. It is far better than the rest and I’ve never been disappointed by them thus far. As I said, the odds are not as great as you would want them to be. This may be an important factor for some but to me, the best thing is the app as it allows me to place bets from wherever I may be. Being able to wager, check if you have won or lost, or simply view some stats is great for me. It allows me to enjoy all the features and do it on the fly whenever I need it to.

9. Louise H

Works fast and simple to use
This one is very easy to use website. Both of my parents use it due to the popularity of its name. With it, I was able to learn how to place bets and understand how the odds work. I really like using it for sports bets.

Singing in was very easy and quick too. The same thing goes for withdrawing money. The site keeps my personal details safe and I also got a lot of help from the support team when I needed it to place a bet. I also like using the app and my parents do as well.

10. Jackie Binge

User friendly site and easy to register.
I only joined William Hill after getting a welcome offer from a partner website. I found it interesting and decided to try it. It took me only a few minutes to create an account.

Besides that, funding the account was also very easy to do. Unfortunately, I haven’t got the change to withdraw any funds from it. But browsing through the site and going over the available gambling options was also fairly simple.

Since I was a newbie, understanding how things work was important to me. But the site is pretty straightforward, you can understand how things work without thinking too much about it. Everything goes seamlessly and if you do need any help you can find some answers in the help section.

I actually never needed to use the live chat to contact the support team. But I wasn’t even aware that such an option even existed. I do think that I would have found it if I needed it.
Again, understanding the odds was simple enough. You know exactly how much you stand to win. They even offer to help you understand how wagering on different sports goes. A lot of tips and hints were very helpful to me in certain situations.

For those that want more thrilling gambling options, there are scratchcards and other interesting options.

I haven’t tried live betting with the app, but I am certain that it works well and I am definitely going to do it.

18+ Play Responsibly begambleaware gamestop camcare
18+ Play Responsibly begambleaware gamestop camcare