William Hill Sign Up Offer: Get £30 in Free Bets

Register and get the William Hill Sign Up Offer! Once you create your account and you bet at least £10 you can get £30 in Free Bets (T&Cs Apply)!

18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions applySee full T&Cs

If you want to know more about William Hill new customers offer, continue to read our article. Hopefully, we have covered all the important details regarding the sportsbook in question and its welcome offer.


What is the William Hill sign up offer?

If you register using the William Hill promo code and place your first bet of £10 or more, you can receive 2 x £15 free bets. The William Hill welcome offer is an appropriate way of attracting new customers to join this well-known online sports betting community.

For more details about the offer, consult the table below:

Bonus Type Bonus Details
William Hill Sign Up Offer Bet £10 and get £30 in free bets
Min Stake £10
Min Odds 1/2
Key T&Cs *See above
Expiry Date 30 days

Let’s see how the William Hill sign up offer actually works?

In order to qualify for William Hill new account offer, as the name implies it, you must open a new account first. After that, you have to place an initial bet of at least £10 on any market or selection that you find on the “Sports” page of the operator. The qualifying single bet must be placed at odds 1/2 (1.5) or greater.

Once you’ve done it, you will get 3 separate £10 free bets. These free bets will be added to any winning you get from your initial bet.

As you might see, there are some terms and conditions that must be met in order to use the William Hill sign up offer. The best thing is to read the list of T&Cs before claiming the offer, so you know what exactly is expected from you.

We have listed the most important ones above, however, let’s take a deeper look and see under which circumstances you can use your free bets.

  • Only new customers are eligible for the William Hill welcome offer.
  • Paypal is excluded from the offer.
  • The free bets can be used on any Sportsbook bet and must be placed within 30 days after claiming the bonus offer. If there are any free bets that are left unused after the bonus period, they’ll automatically expire.
  • Once you place a qualifying initial bet and you get your free bets, you must know that they can’t be withdrawn. You must wager them. However, any potential winnings from your free bets will be automatically transferred to your funds, and then you’ll be able to withdraw them or use them to place new bets.
  • Each free bet can only be placed as a single bet used on sportsbook bet. You can’t use them for Pool Bets, Tote Bets and Lottery Bets.

How can I sign up at William Hill?

The first thing you have to do in order to qualify for the William Hill sign up offer is to open a new account at William Hill.

The procedure for registration is very simple and it won’t take long. Just be sure to follow our step-by-step guide.

  1. Head to the William Hill website. Once you visit it, at the top corner on the right side, click on the “Join” button.
  2. When you click on this button, the application form will appear in front of you. It contains three different parts: Personal Details, Address and Create Login. Make sure to complete the required fields with correct information.
  3. In the part called “Personal Details” you have to enter the following data: your name, date of birth, email and mobile.
  4. The second part of the application form, called “Address” contains only one field. Once you start typing your physical address or postcode, it should show automatically. If that doesn’t happen, you can type it in manually.
  5. The third part of the registration form is to personalize your user account. You have to choose your username and password. At the same time, you need to create your security question and its answer. It’s a simple safety measure that can help you get your username or password in case you forget it. Pick the currency for your banking transfers and set your deposit limit.
  6. Once you’ve completed all these fields, enter the promo code if it’s asked for the promotion. Don’t forget to enter it if it’s required because it’s the promo code that qualifies you for the William Hill sign up offer. Without it, you won’t be eligible to participate.
  7. Once you’ve successfully completed the registration procedure, click the “Agree and Join” button. By clicking that button, you confirm that you are 18 or over and you accept the terms and conditions and privacy policy of this operator. That’s why we strongly recommend reading the general terms and conditions of use.
  8. Make your deposit and initial bet in order to activate the William Hill sign up offer.

William Hill Promo code register

What other offers are available at William Hill?

The William Hill sign up offer mentioned above is not the only promotion available at this site.

Like its name implies it’s just for new customers who join this online sports betting community for the very first time and who haven’t held an account before.

The main aim of this welcome promotion is to attract new users.

However, once the new users open their accounts, it’s in the best interest of the operator to turn them into regular customers. That’s why William Hill has many ways to ensure a fun and appealing gaming experience to their players.

Enticing promotions could be the most effective way, in fact.

As you already know, William Hill has a lot of different sections including Casino, Poker, Vegas, etc. Let’s see what kinds of offers are currently available besides the William Hill sign-up offer intended for sports betting.


If you want the best of both worlds, you can definitely enjoy this offer that will get you £40 when you make a minimum bet of £10. The winnings come in the form of:

  • £30 in Free Bets to use for sports betting markets
  • £10 casino bonus

18+. Play Safe. New customers using promo code M40 only. 1x per customer. Min £/€10 bet. Min odds 1/2 (1.5). Free bets of 2 x £/€15 issued after first qualifying bet settles. Max £/€10 Bonus. 35x wagering requirement. Max redeemable bonus: £25. Casino bonus expires after 72 hours. UK & Eire only. Additional T&Cs, including free-bet, game, location, payment method and stake contributions apply.

Casino Bonuses

When it comes to casino bonuses, there are often first deposit match bonuses that allow you to start off with some extra money. Pay attention to the terms and conditions because every promotional offer implies wagering requirements. Some of them are rather easy to fulfil, while some could be really demanding. That’s why it’s important to get informed before claiming any type of bonus.

The Live Casino section of the website also provides some various promotions, sometimes on a daily basis. Once you sign up, you will be able to discover more ways to play with a live dealer.

The current William Hill Casino bonus can get you Deposit £10 Get £50.

18+. Play Safe. New UK customers only. Opt in required. 1x per customer. Min £10 stake. Max £50 Bonus. 40x wagering requirement. Bonus expires 72 hours from issue. Selected slots only. Eligibility rules, location, currency restrictions, stake contributions and terms and conditions apply.

Bingo Promotions

Bingo fans could have a lot of fun and enriching gaming adventure while claiming some of the latest bingo promotions. Usually, there’s always a possibility to get some bonus when you spend a certain amount of money. Once you visit the website, you can discover special bingo hours, special bingo rooms or days when you’ll be able to claim a certain promotional offer. One thing is sure, William Hill doesn’t miss the chance to offer an opportunity.

Poker Offers

All the poker devotees who register for the first time can claim Welcome Package that brings diverse yet interesting promotions. Also, you can get some prizes by completing daily missions. Not to mention the weekly challenges or tournaments with a lot of money in the pot for a potential win.

Their poker welcome offer Deposit & Get £100 Bonus + Twister Discovery Pack is up for grabs on the William Hill website.

Opt-in required. X1 per customer. New customers only, min first deposit/transfer £10 to poker account. Game restrictions and Terms Apply. Twister Discovery Pack: 1X tournament tickets total value of €6. 3x €1 Age of the Gods Twister, 3X €1 Twister. £100 Bonus Money: WHPoints to redeem Bonus (two stage redemption rate), expires in 45 days. Bonus Spins: x40 wagering. expires in 14 days, Max redemption £20. Terms Apply. terms apply

Why should I open a new account at William Hill?

The first reason to join the William Hill community is the signup offer. However, this operator has a lot more to offer. Let’s take a look at some of its main features that could help us answer the following question – Why should I open a new account at William Hill?

Outstanding Betting Options

At this world-known online sportsbook, you can find different types of sports markets and events. For instance, you can find the following categories on the website: American Football, Australian Rules, Baseball, Basketball, Bowls, Boxing, Cycling, Darts, Football, Horse Racing, Tennis, GAA Football, GAA Hurling, Golf, Handball, Ice Hockey, Lotteries, Motor Racing, Motorbikes, Pool, Cricket, Greyhounds, Rugby League, Snooker, UFC/MMA, Volleyball, Winter Sports, etc.

William Hill Sports Games

Besides the traditional sports betting, William Hill offers the possibility of e-Sports betting that has become increasingly popular. You can also choose the “Politics” section and bet on political events which are obviously as exciting as sports, or even more.

TV and Specials betting with William Hill also brings an enjoyable experience. Great odds and the live results add to the excitement too. At William Hill, you can wager on who will win shows like The X Factor, Big Brother or BBC Sports Personality of the Year.

Live Betting and Build a Bet Feature

The chance to bet on a game as it is taking place adds a dynamic, new dimension to the betting. Furthermore, the cash-out option can help you build a new sports betting tactic that allows you to lock in a profit or loss before the end of the event.

Last, but not least, the Build a Bet Feature lets you build your own bet combining different outcomes within one single match. For instance, when it comes to a football match, you can bet on FT/HT result, you can pick the number of cards/corners, or some player and bet on how many goals or passes he will achieve during the game. The options are numerous.

Mobile Betting

Besides the desktop website, William Hill provides a mobile-friendly website that you can access from any browser on your mobile phone. If you want to access the world of sports betting just in one click, then download the app. It’s available for both iOS and Android phones.

For mobile users, William Hill has a mobile bonus in store – Bet £10 Get £40 in free bets.

18+. Play safe. When you sign-up via Mobile using promo code N40 and place a bet of £10/€10 or more we will give you 4x £10/€10 free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. See full T&Cs

William Hill sign up offer FAQ

Who is eligible for a William Hill sign up offer?

All players who are 18 or more, living in the UK and who open their account for the first time are eligible for the William Hill sign up offer.

How does the William Hill sign up offer compare to other bookmakers?

Other bookmakers also have different kinds of welcome offers. At first glance, they might seem more attractive, but if you compare their terms and conditions to the ones given by William Hill, you’ll see that the William Hill new account offer is easier to unlock.

Does the William Hill sign up offer ever change?

Yes, every promotional offer is valid for some period of time. The William Hill sign up offer is no exception.

Do I need a sign up bonus code in order to join William Hill?

Yes, you need it. The sign up bonus code must be entered upon registration in order to qualify for the William Hill new customers offer.

Can I sign up to William Hill on mobile?

Since the website is mobile-friendly and there’s even a dedicated mobile application, you can easily sign up at William Hill from your mobile device. There is a special mobile-specific bonus that you can get when you register via your phone. You can find it on our page.

What other products are available at William Hill?

As we have already mentioned besides William Hill Sports section, once you visit the website, you can choose to play Casino, Bingo, Poker, Vegas, or even go to Live Casino section.

Our William Hill Review
  • Live Betting
  • Odds
  • Mobile App
  • Promotions

William Hill Review

One of the many excellent features presented by William Hills is undeniably its large range of betting markets! The brand offers its punters access to one of the largest betting markets in the world so that they are able to bet not only on horse-racing and football (William Hill is great at both) but also on American Football, Australian Rules, Motor Racing, Motorbikes and much, much more!

Besides that, betting at William Hill can be a great experience for both desktop and mobile app users, because of its user-friendly interface, skilled customer service and payment security the operator provides.


  • Promotions
  • Large Betting Market
  • Live Betting
  • Mobile App


  • Odds Could Be Improved
Updated on Tuesday, October 26, 2021

18+ | Commercial Content | T&Cs apply | Wagering and T&Cs apply | Play Responsibly