William Hill Review

William Hill Review
Ranking 5/5 votes

William Hill has been around in some form for nearly a century, and has built a reputation of being one of the best sportsbooks in the world. In this William Hill review, we will examine that claim and determine whether or not William Hill is worthy of the positive reputation that it has built.

William Hill ReviewOur rating
Welcome offer4/5
Betting markets5/5
Mobile App5/5
Live betting & streaming5/5
Payment options5/5
Customer service5/5
Overall rating

William Hill logo


William Hill Welcome Bonus: 4/5

William Hill’s welcome offer is fine, as far as welcome offers go at sportsbooks. New William Hill players can receive £30 in free bets after making an initial wager of £10.

This is a fairly standard welcome bonus for a sportsbook, and isn’t all that difficult to obtain. With a big name sportsbook such as William Hill, though, you’d hope for something a little bit more flashy than what the competition is offering, but this still isn’t bad so they don’t lose much in this William Hill review.

To obtain this bonus, players simply need to sign up for a William Hill account with the appropriate William Hill promo code, make a deposit of at least £10, and then place an initial wager of at least £10. From there, your account is credited with your £30 in free bets.

Other welcome bonuses exist for other portions of the site, including horse racing, casino, poker, and more. Be sure to check for the latest William Hill promos to make sure they fit your needs before signing up.

welcome bonus William Hill

18+. New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days. T&Cs apply

William Hill Betting Markets: 5/5

Any William Hill review has to be respectful of all of the betting markets that William Hill has available to its players. Any sportsbook will have odds on big name leagues such as the Premier League and the Champions League, but William Hill goes so far above and beyond this that they are truly one of the leaders in the way of betting markets.

What makes William Hill’s betting markets better than those at other sites is its horse racing odds. William Hill is the leader in horse racing betting, and their markets are the primary reason why.

With the unbeatable selection in UK and Ireland, along with comprehensive coverage in the United States and Australia, it’s hard to believe that anyone can match what is offered at William Hill, with a strong selection of other sports to match.

betting markets William Hill

William Hill Odds: 4/5

Odds at William Hill are average. They aren’t stingy, and they certainly aren’t generous to bettors, but they are in the middle of the pack for most everything.

This is something that has drawn criticism in William Hill reviews, but it isn’t necessarily a negative, for a reason that requires a little more thinking than most are willing to give when it comes to why sports betting odds are positioned the way they are by bookmakers.

The reason that having middle of the pack odds isn’t a bad thing is that you get consistency at William Hill. While some sportsbooks have favorable odds on some sports, they are also less favorable in other sports to make up for the margins that they lose out on by being favorable in those specific areas.

William Hill’s odds are fair and consistent across the board, giving you the best chance to make a long-term profit.

Mobile App: 5/5

William Hill has a great mobile app, earning them top marks in this portion of our William Hill review. The app is usable on all current mobile devices, and offers a smooth and simple user experience, with easy to navigate menus to get to the sports of your choices. They also offer a great selection of live streaming through their mobile app, for watching sports on the go.

mobile app William Hill

William Hill Live Betting and Streaming Options: 5/5

William Hill has a ton of live betting options available to bettors, across just about all of their sports that they carry. They also offer bettors the ability to cash out on matches during a game, which is a great way to avoid the possibility of a team you wagered on blowing a lead late in a match.

But the real victory in this portion of our William Hill review is their live streaming options. William Hill has live streaming available for many major football leagues, as well as an unmatched selection of horse racing streaming, available to everyone with at least a pound in their William Hill accounts.

William Hill Payment Options: 5/5

William Hill has one of the most diverse profiles of payment options available for bettors. The handy guide below should help you find one that works for you.

This is a great menu of payment options, in that the minimum payments are low, transaction fees are minimal, and most options are instant.

Payment methodMinimum depositTransaction feeProcessing time
Credit/debit card£10NoneInstant
Cash Direct£10NoneInstant

William Hill Customer Service: 5/5

William Hill makes it very easy to get in touch with the site for help. Below is a handy guide of how and when to reach out to William Hill.

An operator has several round-the-clock contact options, as well as FAQs so players don’t have to reach out to support in many cases.

Contact methodLive chatTelephoneEmail
Access details

Visit the contact us page on William Hill’s website

0800 085 6296

Available via form on William Hill website

Availability times24 hours a day24 hours a day24 hours a day

William Hill Overall Rating: 5/5

William Hill has consistent odds, plenty of betting markets, and live streaming capability to rival most media companies out there.

For those reasons, they earn top marks in this William Hill review.

What We LikeWhat We Don’t Like
Tons of marketsOdds could be better
Live streaming
Cash out ability
Updated on Friday, December 21, 2018

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