William Hill Basketball

With such a fast-paced sport such as basketball, newcomers can sometimes be put off betting on games and tournaments. But with this William Hill basketball betting guide, even the most novice of hoops bettors will be ready to take a look at the markets. The brand has an excellent range of bets when it comes to basketball so why not take a look at what is on offer?

What basketball events can I bet on at William Hill?

When it comes to basketball, NBA is king – and at William Hill basketball there are plenty of markets to choose from. If you’re looking for outrights you can try to predict the World Champions (as the NBA like to call them), Conference champs, Division winners, or even Rookie of the Year.

William Hill basketball also has the stars of the future. Anyone wanting to make it big in the NBA knows that they need to show off their skills in the NCAA – or college basketball – first. There are plenty of games offered as well as the annual March Madness.


If you like your basketball closer to home this operator covers FIBA and Eurobasket international games as well as EuroLeague and other leagues and tournaments from across the world such as the Greek Eskana Cup.

Pre-event basketball betting at William Hill

If you’ve taken advantage of the William Hill new customer offer you could have some free bets to play with and where better than the William Hill basketball section to use them?

If you’re not quite ready for the cut and thrust of in-play betting – or you just have a feeling about a particular team – you can bet on some of the outrights markets available at this bookmaker.

Any tournament, championship or league covered at William Hill will have a market for the winner but you can bet on individual matches and even how many regular season wins the New York Knicks will get. You can also bet on who will, or won’t, make the playoffs in each conference with this brand.

Live basketball betting at William Hill

In-play betting with William Hill basketball is very good. There is an excellent range of markets covering everything from FIBA internationals to the latest club friendly. But it is the NBA where William Hill basketball really comes to the fore.

As long as you are a customer – and you can even get yourself a nice William Hill promo code to register with – you can watch NBA all season long. From the regular season to the playoffs and the championship series, it is all on offer at William Hill. When you watch basketball on the William Hill live streaming feature you can also keep right up to date with the changing odds and markets so you won’t miss a thing. And you can always use the cashout feature if you’re getting worried about your bet!

Basketball odds at William Hill

Although there are plenty of markets to choose from at William Hill basketball many customers will want to know how they price their NBA bets and whether they are competitive with other betting sites.

The good news is that there are some attractive prices to be had. They may not be the best around but they are better than some of the competition. Most online betting sites will agree on the favourites – in this case the Golden State Warriors predictably are fancied by everyone to win their third title in a row and are offered at 8/15 (this is the price in September 2018 and odds can obviously change).

But if you think that this might be someone else’s year then that is where you can find the differences. If you think Lebron will bring the championship back to the Lakers this operator will give you a 10/1 price. That’s better than the 8/1 at Sky Bet but not as good as Ladbrokes who have Los Angeles at 12/1. William Hill basketball tends to have more teams with longer odds at the other end of the scale – Phoenix Suns at 500/1 anyone? – but generally they are better than some but not the best on the market.


William Hill Basketball Promos

When it comes to promotions this bookie is a big fan of helping their existing customers get that little bit more. There is a William Hill bonus to be had across all sports – and basketball bettors won’t miss out.

You could get a bet boost on a William Hill basketball acca if you keep an eye out for the correct promotional time periods. Don’t be mistaken in thinking that the acca bonuses only apply to football, this operator will boost your basketball bet too.

Of course, you may be able to get yourself an nice welcome gift bonus when you initially sign up for a William Hill account so make sure you keep an eye out for any promotional code.

William Hill Basketball Betting FAQ

Basketball betting with this brand is really straightforward but newcomers might have a few questions.

How can I place a bet on basketball at William Hill?

Once you’ve signed up, head for the basketball section and choose a market. When you’ve selected your bet just click on the odds and it will be added to your betslip. Then just choose your stake and click ‘place bet’.

What happens if I bet the Moneyline odds and the game goes into Overtime?

Betting the moneyline odds means that you are predicting the winner of the game. Unlike some other sports, overtime counts with these bets.

What is a double-double?

You can bet on a named player to achieve 10 or more points in two categories – points, assists, rebounds or steals.


Our William Hill Basketball Review
  • Live Stream
  • Range of Markets
  • Odds
  • Layout

William Hill Basketball Review

If you fancy a flutter on NBA, internationals or just about any basketball league worldwide then William Hill is a pretty good place to go. Take a look around some of the markets for the best prices and you could find some real value. And for any real NBA fans, the live streaming of games throughout the season is a great bonus.


  • Live streaming of NBA
  • Range of markets
  • Acca promotions


  • Better odds elsewhere
  • Layout is overcrowded

Updated on Tuesday, October 26, 2021

18+ | Commercial Content | T&Cs apply | Wagering and T&Cs apply | Play Responsibly